Google Updates

Google has a couple new elements going on in its results pages. The first one is the addition of brand links for some queries.
In the ones I've seen, they appear near the top of the results, just below the top paid listings. They are not links to the sites of these brands, however. They are links to SERPs for queries that incorporate those brands into them. For example, clicking "Wilson" in the footballs example will take me to results page for "wilson footballs".

Why do we need content for our site?

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Why do we need content for our site?

* pleasing to search engines
* pleasing to human visitors

Write your own unique content that specific target of the selected keywords. Wee need to do the research.

- find content module allows us to
- choose our preferred kind of reference material
- compare the popularity or authority of content

Googlebot - review your website
when the googlebot visit your site it reviews your website two main things on how relevant your site will to google use it.

the first thing is on how googlebot looks at: the actual content of your pages
- by reviewing the title, description, headings and some other factors of your pages.

GoogleBot can accurately determine what your site is all about called On-page Factors.
GoogleBot also examines the number and time that links to your webpages called Off-page Factors.

Already have a good keyword, traffic is good and competition looks to be acceptable.


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