SE-optimization Updates

* Exciting to Watch
People get excited when I see these sites rising in a search engines.

* Often, Undervalued and Under-appreciated
People get optin why this is so important. They know rankings are important, but they don't know How important or How viable getting better rankings in search engines can be.

- Difficult
- Time Consuming
- Tedious

Rankings have Leverage

Small changes in rankings
Mean Big Changes in Traffic
Position = % of Clicks = Traffic per 1,000
1 = 42.1 = 421
2 = 11.9 = 119
3 = 8.5 = 85
4 = 6.1 = 61
5 = 4.9 = 49
6 = 4.1 = 41
7 = 3.4 = 34
8 = 3.0 = 30
9 = 2.8 = 28
10 = 3.0 = 30

From Position 6-5
A 1 ranking position changed, means 20% increase in traffic

From 5-4
we get a 24% increase in traffic

From 4-3
there's a 39% increase in traffic

From 3-2
there's a 40% increase in traffic

From 2-1
there's a 254% increase in traffic

It's not a tiny incremental increase in traffic everytime we step up one position in search engines. It's actually a massive change of the visitors we recevied to a website.

Tracking Backlinks
Backlinks - as foundation that all sites ranking are build on. Once your content is being published your article or blog post or whatever the factor is influence in your ranking is still links to point to the content